Use this framework. Solve big challenges within a multidisciplinary Digital Team.
This is a path, a process, a wayfinder. Ultimately, you have to put in the work with your team.
Whether it’s a Digital Design Team, a Product Design Team, a User Experience Team, a Digital Creative Team, a Digital Strategy Team, a Digital Content Marketing, Integrated Marketing Team or Creative Social Media Team there are always going to be challenges. Even Design teams that work with Software Engineering companies face a lot of challenges such as Design Integration. Try making everyone remember the brand, product or service’s tone of voice all of a sudden and there will be very few who are in tune with that from the Content Strategy or Creative Writing team. Digital Teams are not just about adaptation or social media, there’s a lot that goes into running a successful one and comes with its own set of challenges.
Right from Design Integration to Technology minus Creativity to mastering Digital Creative Thinking to scaling world-changing ideas to collaborating across the Digital Project Lifecycle to constantly changing Digital Goal Posts. To Quality Assurance and Quality Control.
I studied this over many years and here’s a little plan (provided you do stick to it) on how to solve big challenges within a multidisciplinary Digital Team and how to create lifetime value for your own agile, inspired and digital team.
Don’t just see it as a framework, put it to work at work and let it work for you over time with the right amount of effort and a heart full of good intentions. Please note this is not a ‘one solution fits all’ model and each team is different and deserves the right kind of solution for that particular team and practice area.
This is a path, a process, a wayfinder for all my friends over the years who kept writing to me to solve challengers for their own teams. But, ultimately, you have to put in the work with your team.
Write to me if you want to solve big challenges within your multidisciplinary Digital, Creative, Software Engineering + Design or Technology Team.